Overview
Making media operations faster and less error-prone
The Media Metadata Tagging tool is an internal enterprise application used by Disney's media operations teams to tag, annotate, and prep video and audio assets for distribution to proprietary streaming platforms. Accurate metadata is critical — errors in this workflow directly impact what content reaches consumers and when.
The design challenge was building a data-intensive UI that could handle complex taxonomies, high-volume workflows, and a diverse user base — from metadata specialists to content engineers — without sacrificing speed or accuracy.
Users & Context
Who was this built for?
Describe the primary users — their workflows, technical proficiency, pain points, and the volume of work they process daily.
Design Process
From ambiguity to interface
Walk through how you translated complex, ambiguous requirements into a usable interface — research methods, information architecture decisions, prototyping approach.
Key Decisions
What tradeoffs shaped the product?
Highlight the most consequential design decisions — what you pushed for, what you compromised on, and why.
Impact
What improved?
Share outcomes — efficiency gains, error reduction, user satisfaction, or operational improvements that resulted from the redesign.